The Voice has proven a wonderful platform for a singer looking to build a fan base.
And it’s certainly working for Season 6 front-runner Christina Grimmie.
Thanks to her success on YouTube, the gal from Marlton, N.J., already held a big edge over other contestants on social media when Season 6 began.
And helped by a string of outstanding performances in the finals, she’s widened that gap in the past month.
Since the Season 6 finals began, Christina has picked up 200,000 Facebook fans. None of the other contestants in the final five have that many total.
In the month since the Top 12 show aired, the 20-year-old has picked up 72,000 Twitter followers. No other contestant still in the competition has that many.
What’s it all mean?
Well, there’s no guarantee all those new fans and followers will vote or download Christina’s music.
But if she keeps performing as well as she has over the past three weeks, social media odds like those might prove insurmountable.
Below, I’ve posted a list of where everyone stood in terms of Facebook fans and Twitter followers as of 9 p.m. Sunday. The number in parenthesis is the number of fans or followers when the Season 6 finals started.
Christina, Kat Perkins, Josh Kaufman, Kristen Merlin and Jake Worthington compete for a spot in the finals beginning at 8 p.m. this evening.
Check back then for a live blog with song by song grades. Meanwhile, here are the latest Voice rankings.
Facebook:
1. Christina Grimmie (Team Adam) — 2,300,000 (2,100,000)
2. Kat Perkins (Team Adam) — 41,541 (24,425)
3. Kristen Merlin (Team Shakira) — 24,852 (15,026)
4. Jake Worthington (Team Blake) — 22,204 (12,388)
5. Josh Kaufman (Team Usher) — 19,046 (7,627)
Twitter:
1. Christina Grimme: @TheRealGrimmie — 499,000 (427,000)
2. Jake Worthington: @JDW_Music — 43,600 (12,900)
3. Kat Perkins: @katperkinsmusic — 43,100 (11,500)
4. Kristen Merlin: @KristenMerlin — 30,600 (7,848)
5. Josh Kaufman: @iamjoshkaufman — 27,000 (6,596)
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